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brand consumers continue create crucial customers deeper embrace engage everyday integral internet marketers medium
As consumers continue to embrace the Internet as an integral part of their everyday lives, marketers continue to acknowledge that interactive is a crucial medium to engage their customers and create deeper brand experiences. Greg Stuart
brand deliver market perfect
Augusta is the perfect market for us to deliver our decentralized brand of banking, Bill Douglas
brand business challenges choice competition decline enter free gradual media model newspapers people question seeing sort variety
As media proliferates, people have a variety of media choices, and competition for traditional media is pretty intense. Newspapers are seeing a slow, gradual decline in their readership. The question is, can a free newspaper without much of a brand enter the market? I think there are a lot of challenges for that sort of business model going forward. Randy Bennett
brand ease high include name product question strengths wide
No question this is a positive. Kodak's strengths include wide product range, ease of use and a brand name with high recognition. Ulysses Yannas
brand connection direct extension
The more direct connection with the customer, the better, ... This is our extension of the Neiman-Marcus brand into this new world. Group Inc
brand companies consumers frustrated recognized speak talk talking younger
Companies have recognized these consumers are frustrated with how come this brand doesn't talk to me. How come they don't speak my language? Why are they only talking to the younger generation? Marshall Cohen
brand detailed developing identity legal longer name sports team
Developing a brand name and identity for a professional sports team is a pretty detailed process. It can take a little longer than you expected, especially the legal process. Dan Courtemanche
brands competition detroit discard focusing increase mercury needs outlived perhaps pickup
Detroit needs to increase its competitiveness by focusing on things it does well, like Ford's F-Series pickup trucks, and they need to discard brands that have outlived their usefulness, like Buick, Mercury and perhaps Pontiac. Daniel Gorrell
brand clone editor interpret local secret success
The secret of our success is that we are not a clone of the U.S. edition. We let the local publisher and editor interpret the brand with a local voice. George Green