Ben Cohen
Ben Cohen
Bennett "Ben" Cohenis an American businessman, activist, and philanthropist. He is a co-founder of the ice cream company Ben & Jerry's...
ProfessionEntrepreneur
Date of Birth18 March 1951
CityBrooklyn, NY
ben chapter excited life next preferred remain
While I would have preferred for Ben and Jerry's to remain independent, I'm excited about this next chapter in the life of the business,
justice energy complaining
If you're aware of injustice, you can either ignore it, say there is nothing you can do about it, complain about it and not do anything, or put your energies into doing something about it.
believe mean people
I don't believe that just because one person is born on one side of some imaginary line and another person is born on the other side means that a lot of people should be getting screwed through no fault of their own.
responsibility giving community
Business has a responsibility to give back to the community.
kids care weapons
If we reduced the amount we spend on maintaining our nuclear weapons by a small fraction, we could reallocate those funds to improve kids' health care and schooling.
powerful business practice
Business is the most powerful force in society. It has the highest potential for solving social problems. Once consumers saw examples of prosperous companies integrating social concerns into their business practices, they were emboldened to demand the same of other businesses. Businesses could no longer say it was impossible.
lines bottom jerry
We decided to redefine the bottom line at Ben & Jerry's
healthy marketing trying
We learned that a product doesn't sell just because you're trying to do good in the world. You still have to have a healthy distribution, a good marketing strategy, and price the product properly.
sneak-in bombs doe
Having the equivalent of 150,000 Hiroshima-sized bombs at the ready does nothing to protect us from terrorists planning to sneak in a bomb through a cargo container.
keys needs growing
The key to growing a business is that you need to be meeting some segment of the consumer's needs. If you've got a small business and a product or service that is not popular, you simply have to change your product or service to be more popular.
men ice skinny
Never trust a skinny ice cream man.
country crazy fall
It's crazy that in a country where schools are falling apart, we're spending $20 billion on nuclear weapons.
military lying fighting
Without question, the balance of power on the planet today lies in the hands of business. Corporations rival governments in wealth, influence, and power. Indeed, business all too often pulls the strings of government. Competing institutions-religion, the press, even the military-play subordinate roles in much of the world today. If a values-driven approach to business can begin to redirect this vast power toward more constructive ends than the simple accumulation of wealth, the human race and Planet Earth will have a fighting chance.
spiritual giving feel-good
There is a spiritual aspect to our lives - when we give, we receive-when a business does something good for somebody, that somebody feels good about them!