Bob Lutz
Bob Lutz
Swiss American automotive executive who has worked in high-level positions at GM, BMW, Ford, and Chrysler during his five decade career. He starred as in himself in the 2011 documentary, Revenge of the Electric Car.
ProfessionEntrepreneur
Date of Birth12 February 1932
hate house female
What do you want in a female companion? What is the first thing that attracts you. Her ability to cook and keep house or is it the way she looks? It's not politically correct, GM hates it when I draw that analogy. But it's absolutely correct."
producers automobile vehicle
You cannot buy a bad automobile any more from any producer. We have to do more products not because we're looking at a particular segment, but because it's a great vehicle.
powerful reality thinking
There's a powerful sense of reality to our concepts, ... These are vehicles we think people would purchase and drive today.
thinking political advantage
One colossal advantage of being in extra innings is that you can tell it like it is, say what you think, and largely eschew political caution.
trying cafes size
CAFE is like trying to cure obesity by requiring clothing manufacturers to make smaller sizes.
people needs seasoning
People under 75 need more seasoning
tired lost-ones shoes
Why did I lose? No reason, though you might like to know that I got tired, my ears started popping, the rubber came off my shoes, I got cramp, and I lost one of my contact lenses. Other than that I was in great shape.
communication design excellence
Design can be both a manifestation of a company's design ethic and an outward communication of a company's design ethic and drive for excellence.
fighting science engineering
Forcing automakers to sell smaller cars to improve fuel economy [is like]... fighting the nation's obesity problem by forcing clothing manufacturers to sell garments in only small sizes.
past excellent vehicle
In the past, (GM) produced a lot of very excellent vehicles but somehow they didn't excite anybody,
school competition innovation
Public Schools too often fail because they are shielded from the very force that improves performance and sparks innovation in nearly every other human enterprise - competition.
inevitable automobile
The electrification of the automobile is inevitable.
running philosophy passion
It applies in any business. Shoemakers should be run by shoe guys, and software firms by software guys, and supermarkets by supermarket guys. With the advice and support of their bean counters, absolutely, but with the final word going to those who live and breathe the customer experience. Passion and drive for excellence will win over the computer-like, dispassionate, analysis-driven philosophy every time.
thinking able boxes
Being able to ‘think out of the box’ presupposes you were able to think in it.