Christie Hefner
Christie Hefner
Christie Ann Hefneris the former chairman and chief executive officer of Playboy Enterprises, the company created by her father, Hugh Hefner. She stepped down from her position at Playboy on January 30, 2009. She has often worked with the progressive political organization Center for American Progress. Their site describes her as having "long been involved in electing progressive candidates, advancing women, First Amendment issues, and advancing treatment for people with HIV/AIDS." She is currently executive chairman of Canyon Ranch Enterprises,...
NationalityAmerican
ProfessionEntrepreneur
Date of Birth8 November 1952
CountryUnited States of America
I was always very close to my mother and my grandmother, my dad's mother. They gave me great values, and they had great confidence in me.
I think we're all cognizant of the fact that there are two macro trends going on here that this product is designed to respond to. One is more and more consumers are getting information and entertainment online and the other is more and more advertising dollars are going online.
In online, which skews to a young demographic, we've seen strong growth in our subscription and e-commerce business, and the group reported its first two quarters of profits in the first half.
The last six-month period, we were down, ... No question that newsstand sales are soft.
We see this as a natural extension of the Playboy brand. By launching Playboy digital, we are offering consumers worldwide a digitized product identical in every way with Playboy's print edition.
Being a CEO still means sitting across the table from big institutional investors and showing your leadership and having them believe in you.
Actually, my parents were separated by the time I was about 2 years old.
Half of my employees are women.
I'm basically a gift-giver.
I came to Playboy not expecting to stay. But after five years, I found myself really enjoying the business world, and I realized I had some skill.
I developed a great sense of self-confidence when I was very young.
Well, I grew up around the magazine and was part of a generation that was embracing our sexuality.
I know what the attitudes of the readers are: These are guys who love women and respect women.
Some, but much of my money is tied up in Playboy stock.