Gary Pruitt
Gary Pruitt
Gary B. Pruittis the President and CEO of the Associated Press and was the CEO, president, and chairman of the board of the McClatchy Company...
audiences aware difficult holding industry national negative newspapers side
Newspapers are holding on to their national audiences better (than other media), but the negative side is we're more difficult to buy. The industry is aware of it.
below december per resulted results
December advertising, which was down one per cent, resulted in fourth-quarter results below our expectations.
albeit anybody audience audiences fragmented holding last local mass onto slowly
Our local competitors have fragmented audiences. As a result, we're the last mass medium. We're holding onto that audience better than anybody else, albeit it's slipping slowly each year.
numbers reason reported star
We see no reason to restate any circulation numbers reported by the Star Tribune,
ads continue hard newspapers performance retail sluggish smaller sure
We do think that retail will continue its sluggish performance and we're working hard to make sure that we're getting more smaller ads in the newspapers to make up for that,
best community mass medium reflect relevant serve
We're a mass medium ... The best way to be relevant is to reflect the community and serve it well.
breaking business continuous news puts
This puts us back in the breaking news business and back into the continuous news mode.
newspapers view wisdom
The conventional wisdom is that newspapers are dead. That's the view out there, but it couldn't be more wrong.