George Shiffler
George Shiffler
decline forced grips growth likely market seek shift steep
Vendors are likely to see a fundamental shift in the market as they come to grips with the steep decline in mature-market desk-based growth and are forced to seek growth in other market segments.
increasing low maintain mobile pc resulted revenue sacrifice share struggle succeeded unit value
PC vendors have succeeded in increasing the unit share of higher-margin mobile PCs. But this has resulted in a significant sacrifice of desk-based revenue as vendors struggle to maintain the value proposition of desktops at the low end of the market.