Jack Myers
Jack Myers
bunch efforts issues looking needs prime remain win
It's a big win in their efforts to remain competitive. When you're No. 3 in prime time, you're looking at a whole bunch of different needs and issues than when you're No. 1.
position strong
It would be a very strong position for her.
collapsing major step watch
It's a major step in collapsing the traditional 'You can only watch it when we tell you can watch it
ad anywhere bring expected high low managers million percent prices rates sales send smiles smiling spot sure
I'm sure there's a lot of sales managers smiling big smiles this morning, ... It could send spot prices up 20 percent over expected rates and it could bring in anywhere between a low of $30 million to a high in the 70's of incremental ad spending.
connected opposed
As opposed to alienating her from her constituency, I think (going to prison) connected her to it.
donate goes locally rather united
I think it's up to each individual, ... I'd rather donate it locally and give it to the United Way and designate what it goes to.
county legal meets
I called the county attorney. It meets the legal test.
air among awareness broad continues couple distressed efficient game generate high last left quick spots tv watch ways
For the last couple of years, there have been some spots left up in the air on a distressed basis. But the game continues to be one of the most efficient ways to generate quick awareness among a broad audience, particularly those who don't watch a lot of TV during the year. So even at its high price, it continues to be attractive.
drives engine marketers
Broadcasting is still the engine that drives the train. It's still where marketers want their exposure.
bull expected
I was the most bullish; I expected $8.75 billion. Even the bull was short,
began capitalize hit low pricing three year
They hit a low on their pricing and discounting about three years ago. This was the first year they began to capitalize on that creativity.
eat good network ruining television trying
They're trying to eat up every good idea that comes along. It's ruining the television network marketplace for everyone.
clear developers donation springs talks
One of the big landowners is Clear Springs and they are developers of land. There would be talks of right-of-way donation from them.
almost broadcast close estimate fall inevitable last meaningful season seems whether year
It seems almost inevitable that there is some fall off from broadcast to cable, but whether it's anything meaningful is a big question. Advertisers going into the season will probably estimate it pretty close to ABC's last year numbers.