Julie Ask
Julie Ask
challenge market people watch worth
The big challenge is inventory. Not a lot of people watch this, so how do you get a big enough market that makes it worth your while?
admirable challenges commercial entities imagine list tackle
I imagine there a lot of complications with having 36 different entities involved. It's admirable that they're going to tackle that. The list of challenges -- budget, technical, commercial -- it's not trivial.
apple bring calls closely developing device downloaded earned few filing folks follow good hard imagine likely market open others phone prototypes quite services somewhere unless until wants whether wireless
I have been fielding quite a few calls about Apple's filing of the 'Mobile Me' patent. Folks have been speculating about a phone from Apple for more than a year. Being that I am a wireless analyst, I don't follow Apple as closely as others do. What I do know though, is that we are not likely to know until Apple wants us to know. They are pretty good at big surprises. Do I think they are developing a phone? Probably. Probably somewhere in their labs, there are prototypes of phones. Whether or not they bring one to market commercially is another story. Whether or not they will do so on their own is another open question. Hard to imagine carrier subsidies on a device unless there are revenues to be earned through downloaded services and content.
five mobile percent
Five percent of mobile subscribers will use video.
apartments building car front guy house laptop manhattan middle night parks screen suburban
If you're in a Manhattan building with 30 apartments that's one thing. But if you're the guy who parks your car in front of a suburban house in the middle of the night and you've got the screen from your laptop glowing, well...
couple exciting next space
This is going to be an exciting space for the next couple years.
business challenge consumer content correct finding industry interest lacking mix mobile models points premium price rather tap
This consumer interest bodes well for the mobile industry as vendors use different business models to try and tap into this consumer demand. The challenge is not interest but rather finding the correct mix of premium content and price points that is lacking in today's offerings.
certainly increase music notion phones putting video
Certainly the notion of putting music video on phones will increase over time.
add carriers case easy existing expand free include lucrative mobile parents phones plans shared successful teens users wireless
Parents get mobile phones for their teens because they want to communicate in case of an emergency, and wireless carriers have made it easy to add users to their existing plans. Wireless carriers have been very successful in getting parents to expand their plans to include their teens, but between free phones and shared minutes, it's not the most lucrative proposition for carriers.
apple looks product seen
We haven't seen anything that looks and feel like an Apple product yet.
advertising local potential search
The potential for local search and local advertising comes into play.