Kelly Leonard
Kelly Leonard
center city college coming denver equity marketing name people promoting red scare second talking theater works
When we were talking to them about the marketing, I said traditional theater marketing never works for us. We need college students, we need young people who wouldn't necessarily go to Denver Center. We get a lot of people at Second City who don't know they're coming to an Actors' Equity theater. A lot of marketing we're doing is promoting Red Scare without the Second City name or the Denver Center name.
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The breast exam never would have made it (in the past), or it would have been the one 'chick scene' in the show. That was the language that would have been used. There's always more men who take classes than women, so there's more white men getting into this business.
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It's one of those choices where, yeah, it's a brave choice, but it could really bring the house down.
fun second time truly
For the audience, that's the most fun time to come to Second City, because truly anything will happen.