Ken Auletta

Ken Auletta
Ken Aulettais an American writer, journalist and media critic for The New Yorker...
NationalityAmerican
ProfessionJournalist
Date of Birth23 April 1942
CountryUnited States of America
balances build checks welcome
Journalists would build in more checks and balances and welcome more independent ombudsmen,
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This is a guy who has an amazing track record over a long period of time. He's not a one-shot wonder. If you can get Jobs on your team, and then make sure he has a stake in the company succeeding, that's a desirable thing.
business good listen supposed understand
In the end, you have to listen to your customers. Isn't a good business supposed to understand its customers?
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Let's concede that most journalistic enterprises need to make a profit, and to do that, they must be like supermarkets, offering a range of choices to their customers - international news, weather, sports, business, gossip, movie reviews and results of planning board meetings. But too often, journalistic supermarkets have become specialty stores,
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Sure we play rough, they said, but look what others do to us.
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This is one of the most gifted interviewers that television or print has ever had, ... Three Blind Mice.
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Now NBC News devotes entire hours to 'exclusive' interviews with the Runaway Bride. CBS' '48 Hours,' which once took us inside the emergency room of a hospital,
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Games online and computer games are becoming a huge, huge business, with young males aging 18 to 35.
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Journalists prize independence, not teamwork. Journalists understand waste is inherent to good journalism ... that good reporting and writing is hard to quantify.
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Historically, viewers tire of people they have seen on TV for a long period of time.
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We have to find a language to communicate with the folks who sign our checks to help them understand that they will not be able to build a valuable journalistic brand without good journalism, which is expensive. This creates a chasm between us that admittedly will be very hard to bridge ... Our job is not to give the public what they think they want because what they want changes or is wrong. Look at how it changed after 9/11. Before 9/11 the public was less interested, according to every survey, in Islam or international news. After 9/11, they asked, 'How come you didn't tell us more about Islam and what was going on?' What the public wants is more about Brad and Angelina.
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What did this do to CBS brand credibility? Credibility is really your brand.
objectivity fairness strive
Objective is the wrong word. Rather, it's fairness. Objectivity is a false God. Instead we should strive for fairness and transparency.
rivers mind entertainment
The entertainment industry as a whole has given more thought to the pollution of rivers than it has to the pollution of minds.