Larry Scott
Larry Scott
audiences bringing changing concerts experience face fan game music overall sony technology tennis ways younger
Sony Ericsson is changing the face of women's tennis through the convergence of our sport with technology and music, ... These concerts are just one of the ways our partnership with Sony Ericsson will be bringing new and younger audiences to our game and heightening the overall fan experience for everyone who attends our tournaments around the world.
entities event indicator positive
I think it's a very positive indicator for the event to have so many important entities and individuals involved.
nine number
I don't think nine is the right number for women's tennis.
dealing downtown focus worry
Don't worry about them going downtown and dealing with highways. Focus on just getting them up and down the street. Take little steps.
crossed french hard hope next pay steps women
It's very hard to say how long it will take for the French to pay all the women equally. Now that we've crossed the intellectual hurdle, I hope the next steps go much faster.
aligned australian british cultural culture financial last social surprise wimbledon
Part of my surprise is that British culture is much more aligned with American and Australian culture, and this is a cultural and social issue, not a financial issue. Part of my surprise is that Wimbledon is the last one standing.
calls felt line matches means possible pursue seen sure technology tennis turn utilize
We all have seen matches turn on questionable calls. With all that's on the line in tennis these days, we felt we had to pursue every means possible to utilize technology to make sure that calls were accurate.