Li Shufu
![Li Shufu](/assets/img/authors/unknown.jpg)
Li Shufu
Li Shufu, is a Chinese industrialist, automotive businessman and the chairman of Zhejiang Geely Holding Group Co. Ltd....
NationalityChinese
ProfessionBusinessman
CountryChina
dream driven vehicles
Our dream is to see Geely vehicles driven all over the world.
definitely follow government
I think it is definitely right to listen to the Party and follow up government's instructions.
junk learnt machinery quick
Getting silver and gold out of junk machinery was quick to be learnt by others.
buy hope
I hope to buy brands and businesses globally.
life standard
Life is a question without a standard answer.
gap hard matter western work
No matter how hard we work, there is always a gap with Western brands.
cab large
We are not selling the black cab in large enough volumes. We want to expand globally.
carry government leadership work
We carry out our work under the leadership of the government.
cannot car needed realized simply
We realized you cannot create a car by simply gathering needed components.
auto believe business enter highly people simply
I believe the auto business is a highly comprehensive and complicated business. It's not that easy for people simply to enter and ruin the whole thing.
develop elevate lever main
In general, what we want to do is to elevate Volvo's brand positioning, and we feel the main lever to achieve that is to develop more higher-tier products.
demands design fits offer opportunity
In this fast-developing world, particularly in the fast-transforming China market, we really need to take this opportunity and offer a modern interpretation of Scandinavian design which fits people's demands perfectly.
fits people perfectly start truly
Particularly in China, I think a lot of people start to realise, OK, what are the things that they truly should value? That's something that fits perfectly well with what Volvo is offering.
car chinese company compromise great key product
Product investment, quality management, and all the things that are key for a car company - great, there has been no compromise in those aspects. But I feel there's a lot we could do on communication, particularly from a Chinese perspective.