Lynn Dornblaser
Lynn Dornblaser
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Globally we have seen a significant rise in variety of products. Consumers are looking for more products that address their individual needs, and this is resulting in more product offerings. There is a particular focus on catering to the aging consumer, specifically in the non-foods product categories.
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Health is now a top priority for product developers. As consumers embrace more organic and specialty products, mainstream consumer packaged goods manufacturers need to compete with products that promote wellness and overall care for body and soul.
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Healthy lifestyles are a sticking point for consumers today.