Mark Rein
Mark Rein
business hard less per
Hard to make a business on less than 10 per cent,
catalogs influence purchasing send timing understand
You need to understand the timing of what catalogs you send to what customers, and how that's going to influence their purchasing habits.
launch neither question title whether
Do you when the PS3 launch is? Neither do we. So the question of whether we're a launch title or not is unanswerable because we don't know if the PS3 will be out before we're done or not.
copies copy microsoft office research sell ton
Are they going to sell used copies of Microsoft Office -- and if not, why not?, ... Why is that Microsoft ( Research ) has no objections to you reselling a copy of 'Halo,' but if you try it with Office, they'll come down on you like a ton on bricks?
blown people
People are going to be blown away when they get a PS3 and play it.
circuit city confuse example few gave good great price simply
A few years ago, Circuit City was a good example of this. They gave one price online, another price in their ad, and a different price in the store, all for the same item, without any explanation as to why. Simply stated, that's a great way to confuse and frustrate customers.
excitement generate great line microsoft noise product seems sony
It doesn't generate as much noise and excitement as Microsoft and Sony will, but Nintendo always seems to have a great product line and make a lot of money.
act based channel customer customers engage opposed recognize retailers shopping type understand web
Retailers need to understand who their customers are and how they act differently on the Web as opposed to in the store. They need to be able to recognize customers and the type of transactions they engage in, transactions that are based on which channel the customer is shopping in.
best developers drive gaming market pay publishers traffic
We pay to be in Best Buy's flyers, ... We pay market development funds. Publishers drive gaming traffic to these stores. To have them resell the games, with developers having no participation, that's just wrong. That's just fleecing us.
consoles designed engine fall generation next spot sweet time tune unreal
With Unreal Engine 3, we designed it to fall in the sweet spot of next generation consoles. We've been really in tune with the next generation consoles this time around.