Paul Ballew
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Paul Ballew
again head number pockets strength winds
We had a very challenging month. We had some pockets of strength, but once again with the number of head winds for the month, we were down.
business commercial growing planning
We're still planning on growing on the commercial business. Commercial business can be very profitable.
far performance seeing solid
We're seeing a good, solid performance so far this year.
offset varies
It varies by category, but it's a significant offset in many cases.
execute time
It is the appropriate time to execute this strategy.
consumers driven march reading
I wouldn't say it was driven by the March results, but our reading about where consumers are at.
anticipate balance continue forth half held monetary people policy poor rifle sales somewhat vehicle year
Monetary policy can take a year, year and a half to rifle through the economy. Vehicle sales have held up somewhat better than what people have anticipated. You try to find balance ... When all is said and done, we don't anticipate the back end of this year to be a poor back end. We just continue to try to put forth what we think is the right balance. We're cautiously optimistic.
overall share tough
Overall share is going to be tough for us this year.
compelling conclude consumers course diversity interest lost offers rate run side
Not all consumers want an interest rate or a contract. We'll get a little more diversity going forward. But I wouldn't conclude that compelling offers on the interest rate side have run their course and lost effectiveness in the marketplace.
coming hopefully
What's going to be coming to G.M. hopefully through this process, will be a leaner and more competitive manufacturer.
advantage brands build continue focus retail
What's important for us is to focus on stabilizing the retail part of our business, take advantage of new products, continue to build our brands and be competitive.
execute hard itself lead plays strategy terms tip until
We have thought it through, but we don't want to tip our hand. We need to see how all of this plays itself out. It's hard to execute a strategy until we know that. But we're still going to lead and still set the terms as much as we can.
staring
We do have some payback out there staring us in the face.
quarter second
We're going to be down in the second quarter and the back end of the year.