Red Auerbach
Red Auerbach
Arnold Jacob "Red" Auerbachwas an American basketball coach of the Washington Capitols, the Tri-Cities Blackhawks and the Boston Celtics. After he retired from coaching, he served as president and front office executive of the Celtics until his death. As a coach, he won 938 games and nine National Basketball Associationchampionships in ten years. As general manager and team president of the Celtics, he won an additional seven NBA titles, for a grand total of 16 in a span of 29...
NationalityAmerican
ProfessionCoach
Date of Birth20 September 1917
CountryUnited States of America
Most of your great coaches do some teaching and developing of players. Phil may be able to do it, but he hasn't shown it. His teams have been ready-made.
The most important thing in coaching is communication. It's not what you say as much as what they absorb.
They said you have to use your five best players but I found you win with the five who fit together the best.
The Boston Celtics are not a basketball team, they are a way of life.
Take pride in what you do. The kind of pride I'm talking about is not the arrogant puffed-up kind; it's just the whole idea of caring - fiercely caring
If you want to be a Champion, you've got to feel like one, you've got to act like one, you've got to look like one.
The only correct actions are those that demand no explanation and no apology.
Basketball is like war in that offensive weapons are developed first, and it always takes a while for the defense to catch up.
You've got to avoid overcoaching. You've got to avoid talking too much. You've got to avoid showing players that you're the boss every time. You don't have to do that. They know you're in charge.
It's not what you tell your players that counts. It's what they hear.
Everyone is born with a certain potential. You may never achieve your full potential, but how close you come depends on how much you want to pay the price.
You see, in sports you have so many things that aren't expected. There's so much uncertainty. So when players find themselves in a situation where management has a great deal of integrity and they can depend on my word or anybody else's word in the organization, they feel secure. And if the players feel secure, they don't want to leave here. And if they don't want to leave here, they're going to do everything they can on the court to stay here.
All records are made to be broken.
An acre of performance is worth a whole world of promise.