Robert McKee
Robert McKee
Robert McKeeis a creative writing instructor who is widely known for his popular "Story Seminar", which he developed when he was a professor at the University of Southern California. McKee is the author of a "screenwriters' bible" called Story: Substance, Structure, Style and the Principles of Screenwriting. Online, McKee has a blog and a writers' resource website called "Storylogue"...
NationalityAmerican
ProfessionEducator
CountryUnited States of America
leadership powerful ideas
Storytelling is the most powerful way to put ideas into the world today.
meaningful powerful creative
Stories are the creative conversion of life itself into a more powerful, clearer, more meaningful experience. They are the currency of human contact.
creativity writing heart
To get the truth, you want to get your own heart to pound while you write.
mirrors design mind
Classical design is a mirror of the human mind. It's how we see the world.
meaningful emotional museums
When we want mood experiences, we go to concerts or museums. When we want meaningful emotional experience, we go to the storyteller.
cousin war winning
Do research. Feed your talent. Research not only wins the war on cliche, it's the key to victory over fear and it's cousin, depression.
stories action failing
The Business story is designed to trigger the listener to take an effective action. If it doesn't, the story fails.
stories life-is metaphor
Story is metaphor for life and life is lived in time.
leader stories use
Leaders use story to author the future.
creativity circles creative
The principle of Creative Limitations calls for freedom within a circle of obstacles and restricted boundaries. Talent is like a muscle: without something to push against, it atrophies. So we deliberately put obstacles in our path - barriers that will inspire us. We disciple ourselves as to what to do, while we're boundless as to how to do it.
spring writing choices
When you do enough research, the story almost writes itself. Lines of development spring loose and you'll have choices galore.
long decision ease
We often put off doing something for as long as possible, then as we finally make the decision and step into the action, we're surprised by its relative ease. We're left to wonder why we dreaded it until we realize that most of life's actions are within our reach, but decisions take willpower.
ninety best-work percent
Ninety percent of what we create is not our best work.
stories form universal
Story is about eternal, universal forms, not formulas.