Russell Morgan
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Russell Morgan
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Small business managers recognize that stand-alone systems inhibit productivity. A company may need to integrate its Web site with its accounting program, for instance, but implementation is daunting without the expertise. It's hard to add staff to solve the problem because the talent isn't out there at an affordable price. Having permanent onsite IT staff may not be the best option, anyway. Independent technology consultants are readily available, trained to evaluate and implement solutions that minimize disruption, reduce system fragility, and deliver systems that streamline operations and improve productivity.
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A good solution provider spells out the costs and benefits for a project implementation before work begins and stays focused on helping a client achieve those business results. Any price for technology is too expensive if you don't understand and can identify the business benefits you'll get from its implementation. A good solution provider can talk ROI, cycle times, defect rates and unit costs in ways that small business decision makers can relate to.
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You hear a lot of press about laptops and mobility and the ability to work from anywhere. We want to get across to the decision maker at a small and medium sized business what products they need to buy.