Adam Schoenfeld
Adam Schoenfeld
Adam Schoenfeld is an American professional poker player and former columnist for Card Player magazine. Schoenfeld decided to quit his job as the vice president of an Internet analysis firm, Jupiter Communications, in order to play poker full-time...
brand commodity consumer experience internet piece thinks unified wants
In effect, the consumer thinks of the Internet experience as a unified whole -- the hardware, the software, the service. No one wants to be the commodity piece under the brand radar.