Alan Cooper
Alan Cooper
Alan Cooperis an American software designer and programmer. Widely recognized as the “Father of Visual Basic," Cooper is also known for his books About Face: The Essentials of Interaction Design and The Inmates Are Running the Asylum: Why High-Tech Products Drive Us Crazy and How to Restore the Sanity. As founder of Cooper, a leading interaction design consultancy, he created the Goal-Directed design methodology and pioneered the use of personas as practical interaction design tools to create high-tech products...
NationalityAmerican
ProfessionEntrepreneur
Date of Birth3 June 1952
CountryUnited States of America
Computers no longer interface with humans--they interact, and the interaction will become steadily deeper, more subtle, and more crucial to our collective sanity and ultimate survival.
Well madam, have you looked in the mirror and seen the state of your nose? Boxing is my excuse. What's yours?
Because computers have memories, we imagine that they must be something like our human memories, but that is simply not true. Computer memories work in a manner alien to human memories. My memory lets me recognize the faces of my friends, whereas my own computer never even recognizes me. My computer's memory stores a million phone numbers with perfect accuracy, but I have to stop and think to recall my own.
One of the most heinous, insidious lies is the notion that you have to be an asshole to be a successful business person.
Men do not greet one another like this ... except perhaps at rugby club dinners.
Past dreams of bliss our lives contain, And slight the chords that still retain A heart estranged to joys again, To scenes by memory's silver chain Close-linked, and ever yet apart, That like the vine, whose tendrils young Around some fostering branch have clung, Grown with its growth, as tho' it sprung From one united heart.
You Don't Have to Go Home from Work Exhausted!
Just how do I design if not with prototyping? An excellent question. The short answer is 'on paper.'
It has been said that the great scientific disciplines are examples of giants standing on the shoulders of other giants. It has also been said that the software industry is an example of midgets standing on the toes of other midgets.
Run for your lives-the computers are invading. Awesomely powerful computers tackling ever more important tasks with awkward, old-fashioned interfaces. As these machines leak into every corner of our lives, they will annoy us, infuriate us, and even kill a few of us. In turn, we will be tempted to kill our computers, but we won't dare because we are already utterly, irreversibly dependent on these hopeful monsters that make modern life possible.
Form follows function straight to hell.
Define what the product will do before you design how the product will do it.
A powerful tool in the early stages of developing scenarios is to pretend the interface is magic. If your persona has goals and the product has magical powers to meet them, how simple could the interaction be? This kind of thinking is useful to help designers look outside the box.
Design principle: Take things away until the design breaks, then put that last thing back in.