Andy Boyd
Andy Boyd
buyers buying economy fuel gallon hike honda item larger meeting might needs percent priorities ranks three vehicles
If you look at surveys about buying priorities right now, fuel economy ranks sixteenth. For Honda buyers, its fourteenth. Only 2 percent of Honda buyers even think of fuel economy at all. It's not even on the radar. A fuel hike might get it on radar, but it probably won't make it item one, two, three of four. They see the larger vehicles meeting other needs and even with $2.50 a gallon gas, they're not going to necessarily give it up.