Anita Frazier
Anita Frazier
continued far grow industry last platforms segment since
Handheld platforms were the big story last year, and so far this year, that segment of the industry has continued to grow significantly since last year.
consoles consumer full game generation goes hit impact later market next retail saying sony unfold until video year
It goes without saying that the full impact of next generation consoles on the consumer market won't unfold until later this year when Sony and Nintendo's video game consoles hit U.S. retail shelves.
aspect boys cell drop girls gone instant kids playing quite toys video
Kids 8 and under are still playing with toys quite a bit. Then we see a drop off at 9. Boys have gone to video games. Girls have gone to instant messaging, e-mailing and cell phones. The whole socialization aspect is big.
advancing competition facing industry rapidly shows signs toy trend
I would say the toy industry is facing its stiffest competition ever from non-toy categories, and with rapidly advancing technology, I wouldn't say this is a trend that shows any signs of slowing.
building console generation greater initial lead longer risk share time
Microsoft's lead time in building share for this console generation is real. The longer that lead time is, the greater the initial risk for Sony.
certainly games less property saw star strong three titles top wars
Well certainly the Star was (pun-intended) Star Wars . With three in the top 10 titles for the year, this movie-based property saw very strong sales. That said, other movie-based games fared less well.
change changing shop technology
The accelerating change of technology ? it's changing the way we shop and the way we play games.
certainly
That would certainly be an interesting development in the market.
christmas definitely landmark top
We think that it could be a landmark year. They're definitely on the top of everyone's Christmas list.
factor playing
The convenience factor is playing into it more than anything else.
expansion incredible portable
The real story for 2005 was the incredible expansion of portable gaming.
casual consumers decrease games gaming massive online pc playing retail sales seen several sites talking via whether
While we have seen retail sales of PC games decrease for several years now, we know from talking to consumers about their online gaming behaviors that playing games on the PC, whether it's via online casual sites or through massive multi-player online (MMO) subscription play, has been increasing.
delay delayed fall planning relief view
I don't view it as a delay because everyone was planning on it being in the fall if not later. There is some relief it's not going to be delayed longer.
console launch major restricted supply
But that was the most restricted launch supply of any major console platform.