Ann Muscat
Ann Muscat
avenue complex diverse format job manage nature opportunity people present preserve saw
I saw this as an opportunity to tell the story of conservation on Catalina. We've never really had an avenue to present that in a cohesive format to the public. We now have an avenue to tell people about what a complex and diverse job it is to manage a nature preserve of this size.
generate group majority nonprofit people
A lot of people don't know there's a nonprofit conservation group that's responsible for the majority of Catalina ... and has to generate its own revenues.
beaten bit path people promotion takes
It's off the beaten path for tourists. It takes a little bit of promotion to get people to come up here.