Brent Hieggelke
![Brent Hieggelke](/assets/img/authors/unknown.jpg)
Brent Hieggelke
advantage beyond category companies expanding foundation improve marketing maturing taking web
We're expanding and maturing this category beyond the 'rear-view mirror' most Web analytics companies have today. We're taking advantage of the Web analytics foundation to improve marketing performance.
bad companies past public tried
There are companies that tried to do that in the past and got a lot of bad public exposure.