Britt Beemer

Britt Beemer
cards excited gift people plan putting retailers spring
About 30% of people who got gift cards plan to use them this week. Many retailers are going to be putting out spring merchandise to get people excited about it.
becoming cards easier gift nobody returned
Gift cards are becoming an easier gift to give. Of course, nobody ever returned cash, either.
cards gift strongest
Gift cards are strongest when there's nothing to buy.
became car categories collapse demand gm growing product sales sat ultimately watched
Oldsmobile demand and sales did not collapse overnight. GM sat back and watched it happen, ... Your father's car ultimately became a hearse. You've got to have product categories that are growing categories. The four-door sedan is not the growing category.
doomed next quarter year
I would say that the first quarter of next year probably has already been doomed by this episode,
martha
She was off the charts. Right up there with Martha Stewart.
broader cannot focused
I think that Wal-Mart has come to the realization that it cannot be focused on low-prices alone. They need a broader offering.
chrysler debating decision easier sure
I'm sure that Chrysler has been debating this for years. It's probably easier for Daimler to make the decision than for Chrysler.
discount good hitting home luxury market middle runs stores worried
The luxury stores are the ones hitting the home runs and the discount stores are going to end up doing some pretty good numbers, ... I'm very worried that the middle part of the market is not here.
breed chance figures kids parents retailers school season shot sports taking year
Back to school is a very important season for retailers because it's one chance in the year when retailers get a shot at parents and kids at the same time. Historically, sports figures have been the big players; now it's a different breed of endorsers taking over.
advised battles clients fight might types
I've advised clients that when you get into these types of situations, the PR battles are so bad. You might as well get out of it and not fight it.
clearance consumers great january love proved
Consumers love January because January has always been this great clearance month. If they don't see (sales), as they've proved this Christmas, they'll outwait the retailer.
christmas negative season selling worried
I'm worried right now that we could have the first negative Christmas selling season in two decades,
company kept surprised
I'm surprised they kept any of the May company brands, frankly.