Bruce Barton
Bruce Barton
Bruce Fairchild Bartonwas an American author, advertising executive, and politician. He served in the U.S. Congress from 1937 to 1940 as a Republican from New York...
NationalityAmerican
ProfessionAuthor
Date of Birth5 August 1886
CountryUnited States of America
disease fool modern-life
My program is to leave the fools to nature. She has diseases with which to deal with them.
world advertising force
As a profession advertising is young; as a force it is as old as the world.
leadership goes-on today
An election goes on every minute of the business day across the counters of hundreds of thousands of stores and shops where the customers state their preferences and determine which company and which product shall be the leader today and which shall lead tomorrow.
life home men
Many a man who pays rent all his life owns his own home; and many a family has successfully saved for a home only to find itself at last with nothing but a house.
brain legs want
If you want to know if your brain is flabby, feel your legs.
failure grace style
We pay just as dearly for our triumphs as we do for our defeats. Go ahead and fail. But fail with wit, fail with grace, fail with style. A mediocre failure is as insufferable as a mediocre success.
communication men mind
Every time you open your mouth you let men look into your mind.
mean order people
The faults of advertising are only those common to all human institutions. If advertising speaks to a thousand in order to influence one, so does the church. And if it encourages people to live beyond their means, so does matrimony. Good times, bad times, there will always be advertising. In good times, people want to advertise; in bad times they have to.
jesus men effort
Jesus brought forth men's greatest efforts by the promise of obstacles not rewards.
book years people
Voltaire spoke of the Bible as a short-lived book. He said that within a hundred years it would pass from common use. Not many people read Voltaire today, but his house has been packed with Bibles as a depot of a Bible society.
business teaching skills
The five steps in teaching an employee new skills are preparation, explanation, showing, observation and supervision.
inspirational disappointment expectations
If you expect perfection from people your whole life is a series of disappointments, grumblings and complaints. If, on the contrary, you pitch your expectations low, taking folks as the inefficient creatures which they are, you are frequently surprised by having them perform better than you had hoped.
business humor people
In good times, people want to advertise; in bad times, they have to.
freedom sacrifice men
What a curious phenomenon it is that you can get men to die for the liberty of the world who will not make the little sacrifice that is needed to free themselves from their own individual bondage.