Dave Linsalata
Dave Linsalata
agreement apple bases blackberry both business considered covering mac major pc platform player product sees shows supporting though
This agreement shows that RIM sees the BlackBerry as a product that is platform independent. They are covering all of the bases by supporting both PC and Mac systems, even though Apple is not considered a major player in the business market.
agreement benefit both brings strong together
This partnership brings together two very strong brands, both of which will benefit from the agreement.