David Perez
David Perez
aspect football grow less looking market openness reach research understanding
Like anything, if you are looking to reach less acculturated fans, the first aspect is to give them an understanding of the game, because they did not grow up around it, ... From the market research done, there is a real openness and willingness for them to become more American, and football is part of the American experience.
deliver guy happy
I'm just happy I was able to deliver my help. Where there's a will, there's a way. I'm no saint. I'm just a guy who got involved.