Erik Qualman
Erik Qualman
Erik Qualman is an American author of Socialnomics, which according to WorldCat, is held in 1090 libraries. He is also the author of Digital Leader and What Happens in Vegas Stays on YouTube. In 2010, Socialnomics was a Book of the Year finalist as voted on by the American Marketing Association. In 2012 he was a finalist for the Most Likeable Author Award alongside Seth Godin and JK Rowling...
NationalityAmerican
ProfessionAuthor
CountryUnited States of America
easier
The easier things are to buy, the more we consume.
technology thinking media
At a minimum the majority of search dollars will flow to a social media model because people care most about what their peers think and the technology is there for that information to be quickly shared on products and services.
referrals priceless ownership
Consumers are taking ownership of brands, and their referral power is priceless.