Fadi Farra
Fadi Farra
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For international retailers interested in the Russian and Chinese market , the time to act is now.
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Eastern Europe really represents three distinct opportunities global retailers should be acting on: Russia, traditional Eastern Europe like Hungary and Romania, and 'new' Eastern Europe like Ukraine, Slovenia and Latvia.
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India is at the peak of attractiveness for retailers right now, with a $350 billion retail market expected to grow 13 percent this year. India's top five retailers together still account for less than two percent of the modern retail market.
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The Indian retail market is gradually but surely opening up, while China's market becomes increasingly saturated.
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The window of opportunity is open today for American specialty retailers to come in and establish their brand either through franchising, licensing deals or distribution partnerships.
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Most people don't know that the Middle East has one of the highest growth in consumer spending in the world.
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Retailers who plan properly can leverage capabilities across some of these smaller, closely located countries and gain a distinct advantage.