Fredrik Arp
Fredrik Arp
local main model offer position production since stronger volume
Local production will make our position even stronger since we can offer our main volume model at a very competitive price.
best call clean designed detail elegant lines segment single special
We are now challenging the best in the segment with a very special car. The S80 radiates what we call 'Scandinavian Luxury,' clean and elegant lines and intelligent functionality where every single detail has been designed with the user's well being in mind.
aim boost both cars concerning customers demands driving environmental experience good lines listened major materials power rather refined safety sides trains winning
We have listened keenly to our customers and refined the cars to boost our competitiveness on both sides of the Atlantic. We already have a winning concept, so the aim was fine-tuning rather than making major changes. More sophisticated lines and materials and a better driving experience without compromising on demands concerning safety and power trains with good environmental properties.