Jeff Valdez
Jeff Valdez
Jeff Valdezis an American producer, writer, studio executive and entrepreneur. Valdez has been credited with creating the category of Latino Programming in English, which is a segment of the Hispanic market that had not been addressed or targeted by the media before. This block within the Latino community is formed of Americans with Latino heritage, who consume media in English, and live mostly a mainstream American life. Jeff Valdez has written, directed and produced TV shows and films targeting this...
ProfessionFilm Producer
Date of Birth31 January 1956
CityPueblo, CO
Jeff Valdez quotes about
Young Hispanics are consuming media in English, regardless of what they speak at home.
When I got into this business, the 18-34-year-old thing was hammered into me.