Jim Abrahamson
![Jim Abrahamson](/assets/img/authors/unknown.jpg)
Jim Abrahamson
asking risks
We're not asking them to take any risks that we're not taking.
coming gen growth major
The major growth is coming from Gen X.
business input listen
We're an ROI, margin-driven company. We like to listen to franchisee input because they're in the business every day.
buying changes fill happening including options plan provide shift technology took trend vertical
We took this whole vertical integration plan very seriously. There are some fundamental changes happening in our business, including a short-term shift in attitudes, a mid-term shift in technology and the long-term trend is a significant shift in who is buying the room. We know we now have to provide options to fill those shifts.
afraid resources
We're not afraid to use our infrastructure and resources at all levels.