Jim Bruene

Jim Bruene
Jim Bruene is a financial journalist ...
assured bars business digital keeping money people
That's the business of banking, keeping people assured their money is safe. That's why there's vaults and bars and all that stuff. They just have to do the digital equivalent.
banks niche smaller
It's an interesting avenue. It's just a smaller niche than other things banks are doing.
bank depends
Right now it's not a no-brainer to go out and say you should bank at an e-bank. It depends on what you need.
benefit greater online perceived risks worth
There were perceived risks in online trading, but the benefit was so high, it was worth it. With online banking, the risk is greater and the benefit isn't so obvious.