John Devine
![John Devine](/assets/img/authors/unknown.jpg)
John Devine
inability measures prices raise reduce requires tougher
The inability to raise prices requires us to take even tougher measures to reduce costs,
above company inside maintain outside signal
It is just above breakeven, but we think it's an important signal inside the company and outside the company that we were able to maintain automotive profitability,
cost cutting growing looked tough
The cost reductions we've looked at are very tough to achieve. We're not doing it by cutting and slashing the business. We're growing it, doing the right things strategically and we're still getting the cost out.
continue economy industry last lose money primarily weaker year
We'll probably continue to lose money, primarily because the industry is going to be weaker this year than last year, ... We don't think the economy has bottomed out yet.
boom business expect mortgage
We expect some slowdown in the mortgage business as the refinance boom fades,
absolutely
There are things we can do. We did one of those today. Is that enough long term? Absolutely not,
plan
very challenging, but we plan to get it done.
clear drop fit plans product
We have product and distribution plans to fit each of those brands, ... I know there's a lot of speculation about what we're doing and that's fine. But I want to be clear we do not have plans to drop any brands.