John Fithian
John Fithian
diets escape healthy movies
They go to the movies to escape their houses, ... and they like to escape their healthy diets too.
ads duration encourage fewer hope limited migration people replicate stand strongly toward
We strongly encourage (theater owners) to keep the ads limited in duration and make them entertaining in their own right. We hope there will be a migration toward fewer ads that don't replicate what's on television, because people can't stand that.