John Sculley
John Sculley
John Sculley IIIis an American businessman, entrepreneur and investor in high-tech startups. Sculley was vice-presidentand president of Pepsi-Cola, until he became chief executive officer of Apple Inc. on April 8, 1983, a position he held until leaving in 1993. In May 1987, Sculley was named Silicon Valley's top-paid executive, with an annual salary of US$2.2 million...
NationalityAmerican
ProfessionBusinessman
Date of Birth6 April 1939
CountryUnited States of America
complex computer days early health industry joined killer personal single
I think that the health care industry is so complex that it doesn't necessarily start with a single killer app. You go back to the early days of the personal computer - when I joined the industry, we really didn't know what the killer app was going to be.
leadership teacher children
We expect teachers to handle teenage pregnancy, substance abuse, and the failings of the family. Then we expect them to educate our children.
selling branding bigs
As a brand marketer, I'm a big believer in 'branding the customer experience,' not just selling the service.
marketing theater staging
Marketing is really theater. It's like staging a performance.
mistake enough-chances take-a-chance
I have found that I always learn more from my mistakes than from my successes. If you aren't making some mistakes, you aren't taking enough chances.
american-businessman future possibilities
The future belongs to those who see possibilities before they become obvious.
content defined defines iphone mac technology
The Mac defined 'personal technology', and the iPhone defines 'intimate technology' as a convergence of communications, content and location.
cost country cycle doctors healthcare outcomes patient people procedure procedures shifting total
We see healthcare shifting from a procedure reimbursement, where in this country doctors are reimbursed for how many procedures they conduct, to a world where people will be reimbursed for the outcomes - did the patient actually get better, and what was the total cost of the cycle of care.
macintosh perot several visited
Ross Perot came and visited Apple several times and visited the Macintosh factory. Ross was a systems thinker.
apple billion computer computers left number profitable selling
When I left Apple, it had $2 billion of cash. It was the most profitable computer company in the world - not just personal computers - and Apple was the number one selling computer.