John Sicher
John Sicher
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Wal-Mart's growth and power is changing how consumers buy products and how beverage companies sell products. The lawsuit is about Coke and its bottlers trying to come to terms with that.
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But soft drinks sales overall are holding up well. If you're looking at the first-quarter U.S. volume growth this year for both Coca-Cola and PepsiCo, it's important to consider that other factors were at play including bad weather and anti-U.S. sentiment around the world.
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But soft drinks sales overall are holding up well, ... If you're looking at the first-quarter U.S. volume growth this year for both Coca-Cola and PepsiCo, it's important to consider that other factors were at play including bad weather and anti-U.S. sentiment around the world.
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Quaker Oats' grain-based snacks could show real growth within the Frito-Lay marketing and distribution system,
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Energy drinks are enjoying phenomenal growth and Hansen has done a terrific job with its brands.
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The biggest trend last year was the accelerated growth of the diet sodas,
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The diet part of the industry is where the growth is, and these companies are now expanding their offerings of diet sodas.
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The carbonated soft drink category is fundamentally in trouble. I anticipate there will be some sporadic growth of a few regular brands and some diets, but the outlook doesn't look good for the category.
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We estimate that the diet category could actually surpass the regular soda category in about 12 to 15 years,
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Results are starting to improve, but the company is still a work in progress.
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People in general are responding to beverage products with health and wellness benefits. The trend is unmistakable and is going to gain traction in the years to come.
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Texas certainly has a cachet in other parts of the country.
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I think people have a growing interest in beverages which are lighter and have actual or perceived functional benefit. I think we've seen a decline in regular soft drinks for some time.
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I think certainly there's a certain set of American consumers interested in healthy beverages. Water is certainly a healthy beverage. There has been a great deal of bottled water, a huge proliferation in the last four or five years since it was bottled in convenience packaging.