John Sicher
John Sicher
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Wal-Mart's growth and power is changing how consumers buy products and how beverage companies sell products. The lawsuit is about Coke and its bottlers trying to come to terms with that.
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The sale of sugar-carbonated sodas in schools is a tiny, tiny part of their overall volume. The impact is more in terms of responsibility and accountability to the consumer.
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The airline business in terms of volume is tiny. It's more important in terms of presence, visibility and a little bit of prestige.
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We estimate that the diet category could actually surpass the regular soda category in about 12 to 15 years,
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Results are starting to improve, but the company is still a work in progress.
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People in general are responding to beverage products with health and wellness benefits. The trend is unmistakable and is going to gain traction in the years to come.
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Texas certainly has a cachet in other parts of the country.
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I think people have a growing interest in beverages which are lighter and have actual or perceived functional benefit. I think we've seen a decline in regular soft drinks for some time.
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I think certainly there's a certain set of American consumers interested in healthy beverages. Water is certainly a healthy beverage. There has been a great deal of bottled water, a huge proliferation in the last four or five years since it was bottled in convenience packaging.
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Traditional carbonated soft drinks have got a tough road ahead. The migration to water and sports drinks and other noncarbonated drinks seems to be permanent.
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With innovation and new product plans, it will be pretty intense next year.
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Few things this important are easy and the company and the bottlers are going to need to find a way to resolve the challenges of the new retail landscape.
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But soft drinks sales overall are holding up well. If you're looking at the first-quarter U.S. volume growth this year for both Coca-Cola and PepsiCo, it's important to consider that other factors were at play including bad weather and anti-U.S. sentiment around the world.
bad both consider drinks factors growth holding including looking overall sales sentiment soft volume weather year
But soft drinks sales overall are holding up well, ... If you're looking at the first-quarter U.S. volume growth this year for both Coca-Cola and PepsiCo, it's important to consider that other factors were at play including bad weather and anti-U.S. sentiment around the world.