Joshua Abbey
Joshua Abbey
audience difficult festival formula generating gives incentive market opportunity sold
It gives them an incentive to market the film aggressively to their constituents. Then they can use the festival not only as a promotional opportunity, but as a fundraising opportunity as well. Generating an audience has always been very difficult for film festivals, but this formula has been very successful. Generally, most of the screenings are sold out.
continue jewish left
After I left that, I wanted to continue programming films, so I started the Jewish film festival.