Karim Bertoni
![Karim Bertoni](/assets/img/authors/unknown.jpg)
Karim Bertoni
boost costs investment possible revenue technology
This is very much at the start-up phase, where investment costs are more significant than revenue. In the long term, it may be possible to boost revenue once the technology improves.
clients cut following prefer short term
Following the acquisition, Reebok's clients have to get used to a different company, and so in the short term they may prefer to cut their orders.