Kevin Lyman
Kevin Lyman
Kevin Lyman is the founder and operator of 4Fini, Inc., a live event production company and brand strategy firm. His most notable live production is the Vans Warped Tour, which attracts about 750,000 people annually and is the longest-running North American festival concert tour...
coming horrified hours knew mass next sent sleep thursday turned tv warped within
On Thursday morning, I turned on the TV and was horrified by what I saw. And then I couldn't sleep that night. So the next morning, I knew we had to do something, so I just sent out a mass e-mail to all the Warped family. And within 48 hours the whole thing started coming together.
coming horrified hours knew mass next sent sleep thursday turned tv warped within
On Thursday morning, I turned on the TV and was horrified by what I saw, ... And then I couldn't sleep that night. So the next morning, I knew we had to do something, so I just sent out a mass e-mail to all the Warped family. And within 48 hours the whole thing started coming together.
doubts everybody leading loved people sunday took woman
Some people had doubts about an African-American woman leading the congregation, but it just took one Sunday and everybody just loved her immediately.
accessible afford bit kids might raise somewhere tickets victims
We want tickets to be $25, to make it a bit more accessible for kids who might not be able to afford a $200 ticket to another benefit. We'll raise somewhere in the neighborhood of $350,000 to $400,000 for victims of Katrina, and we'll make kids feel like they were part of something larger.