Kirk Parsons
Kirk Parsons
areas attracting beneficial calls carriers cell clear customer customers dropped environment financial great impact improve improving incentive increase indicate likelihood likely network number offer problem providers quality services strides superior switch three wireless
It's clear that wireless providers have made great strides in improving the quality of calls, especially in those areas that impact customer churn the most, such as calls that are dropped or disconnected. With an increasingly competitive environment and an increase in the number of services used in conjunction with a cell phone, carriers that offer superior network quality will improve their likelihood of attracting new customers and will increase customer retention. In fact, improving network quality is a beneficial financial incentive for wireless carriers, as customers experiencing at least one call quality problem are three times more likely to indicate they 'definitely will' switch carriers in the future.
artificial based customer data due happened increase life looking normal opposed past previous results seeing
Looking at past data and previous mergers, typically you do find an increase in customer satisfaction. That's because what's happened is we're seeing artificial results for satisfaction based on an event, as opposed to real life experiences due to normal operations.
customers improving indication keeping relative service
Intuitively, you would think service should be improving over time, and there's some indication that it is. But, relative to what customers expect, service hasn't been keeping up with their expectations.
becoming features five services
There are so many more features and services now that (ease of operation) is becoming much more important. There'll be even more features five years from now.