Leslie Moonves
Leslie Moonves
Leslie Roy Moonvesis Chairman of the Board, President, and Chief Executive Officer of CBS Corporation...
NationalityAmerican
ProfessionBusiness Executive
Date of Birth6 October 1949
CityNew York City, NY
CountryUnited States of America
advantage gave leader market nbc opportunity took
NBC has been the market leader for a long time. They didn't replenish their programming...and it gave us an opportunity and we took advantage of that opportunity.
beyond country fragmented known media throughout
Seasoned broadcasters who are at once respected, charismatic and known throughout this country and beyond are increasingly important in this fragmented media landscape.
anyone cbs difficult head longer mutual news people year
This has been a very difficult year for CBS News, for Andrew, for other people in CBS News. I think it was a mutual decision. Andrew's been head of CBS News for a long time, longer than anyone else in many years. It was just time.
There was no way we were going to do this for free.
comedies critically dramas dream quite reality successful time whose
This is an idea whose time has come. It's a scheduler's dream to have successful and critically acclaimed dramas ... comedies ... and reality series. We are going to have quite a schedule.
brands cbs committed content creator deepening leading move offering platforms possible relationship revenue seeking strategy
As a leading content creator we are committed to deepening our consumer's relationship with CBS brands and programming. This move underscores our strategy of offering best-in-class content on as many platforms as possible while seeking out new revenue streams.
brands cbs committed content deepening leading move offering platforms possible relationship revenue seeking strategy
As a leading content creator, we are committed to deepening our consumer's relationship with CBS brands and programming. This move underscores our strategy of offering best-in-class content on as many platforms as possible while seeking out new revenue streams.
audiences avenue benefits bottom business cbs creative great local madison minority move stations three time venture wall
The bottom line, this is a venture that benefits many constituencies: from local stations to local communities, minority audiences to children, from Madison Avenue to Wall Street, and to the shareholders of the new CBS Corporation, Time Warner and the Tribune Co.. This is a great business and creative move for all three companies.
good name
That one would have been good for me. My mother's name is Josephine.
advertising bowl dollars either million people plenty seconds super thousands willing
There are plenty of people who are willing to pay $2.6 million for 30 seconds on the Super Bowl and hundreds of thousands of dollars for 'American Idol.' There will be advertising dollars on the Internet. We're there as well. We win either way.
depends realize totally
We realize that if we live in a world that depends totally on CBS.com, we'd be dead.
future stuff
We have CBS.com, we have our stuff on iTunes. We feel the wave of the future is getting as much distribution as we can. We feel that we should be nonexclusive and get our content out there.
basically original shot
In that original pilot, we basically shot what he wrote.
supposed
Before the start of the 2000 season, 'C.S.I.' wasn't supposed to be the hit. We all thought it would be 'The Fugitive.'