Marcus Prater
Marcus Prater
based change company direction name reflects systems technology wants
Systems are technology based and the name change reflects the direction in which the company wants to focus.
computer hooked machines network placing players realize slot successful
Most slot players don't realize the machines are all hooked to a network computer in some manner. We've been very successful in placing the back-end systems.
allow change clean marketing name slate
As a marketing person, the name change would allow us a clean slate of sorts.
alliance changing core name
When we had all the other divisions, the Alliance name made sense. Changing to Bally Technologies allows us to concentrate on our core business.