Matthew Eastwood
Matthew Eastwood
alliance among attitudes awareness basis brand broader build buyers current customer customers encourage enterprise foundation intel intent join partners perception positive provides purchase regarding research revealed solid solutions strong testament understanding
IDC's research revealed positive attitudes in the marketplace regarding the Itanium platform, specifically around awareness, purchase intent and current customer satisfaction among IDC's Enterprise Server Customer Panel. Strong perception and awareness is a testament to the brand that Intel and HP have established. This foundation provides a solid basis for the Itanium Solutions Alliance to build broader understanding among IT buyers and encourage new customers and new partners to join the ecosystem.