Max McKeown
![Max McKeown](/assets/img/authors/max-mckeown.jpg)
Max McKeown
Max McKeownis an English writer, consultant, and researcher specialising in innovation strategy, leadership and culture. He has written six influential books and conducts research with Warwick Business School. He is a fellow of the RSA. He served on the Advisory Board for the Rollins Center for eBusiness. He earned his Masters in Business Administration and PhD from the Warwick Business School under the supervision of Professor David Wilson and Professor Sotirios Paroutis, who was in turn supervised by Andrew Pettigrew...
NationalityEnglish
ProfessionWriter
Max McKeown quotes about
plunge spectators
Dont be a life spectator.. take the plunge.
curves growth trying
Ideally, you will develop strategic response to your place in the corporate lifecycle to identify new paths of strategic renewal. You will look for new growth curves that can be started early enough to replace declining products and you will try to identify whole new curves that will take the organisation to new levels of growth as a whole.