Max McKeown
![Max McKeown](/assets/img/authors/max-mckeown.jpg)
Max McKeown
Max McKeownis an English writer, consultant, and researcher specialising in innovation strategy, leadership and culture. He has written six influential books and conducts research with Warwick Business School. He is a fellow of the RSA. He served on the Advisory Board for the Rollins Center for eBusiness. He earned his Masters in Business Administration and PhD from the Warwick Business School under the supervision of Professor David Wilson and Professor Sotirios Paroutis, who was in turn supervised by Andrew Pettigrew...
NationalityEnglish
ProfessionWriter
amazon bookstore continues early grow keeps online puts rivals thrived trying
Amazon thrived because it implemented the online bookstore idea better than any of its early rivals did, not because it was the only company to have the idea or the first company to have the idea. It continues to grow only because it keeps trying to improve on the details of the idea and the way it puts it into practise.
thought-provoking provoking following
Following the rules of your industry will only get you so far.
plunge spectators
Dont be a life spectator.. take the plunge.
curves growth trying
Ideally, you will develop strategic response to your place in the corporate lifecycle to identify new paths of strategic renewal. You will look for new growth curves that can be started early enough to replace declining products and you will try to identify whole new curves that will take the organisation to new levels of growth as a whole.
innovation needs source
Our need for innovation has shifted power closer to the source of that power-Us. We are the future.
innovation stuff made
Innovation is new stuff that is made useful.
gold means people spot
You have to learn to see the gold in dirt, which means that you try to spot people with potential as well as ideas that have potential.