Michael Schudson
Michael Schudson
Michael S. Schudsonis Professor of Journalism in the Graduate School of Journalism, Columbia University and Adjunct Professor in the Department of Sociology. He is Professor Emeritus at the University of California, San Diego. He is an expert in the fields such as journalism history, media sociology, political communication, and public culture...
NationalityAmerican
ProfessionSociologist
CountryUnited States of America
heart addresses honest
Even if, as is generally the case, everything that the ad says about the product is scrupulously honest, or at any rate scrupulously avoids outright dishonesty, the implication of the direct address of most commercials - that the announcer speaks with the viewer's welfare at heart - is fraudulent.
stories journalism bases
The story of journalism, on a day-to-day basis, is the story of the interaction of reporters and officials
may advertising retail-sales
Sales may lead to advertising as much as advertising leads to sales.
art advertising states
If advertising is not an official or state art, it is nonetheless clearly art.
character government age
Different groups are differentially vulnerable to advertising; and their vulnerability varies not so much with the character or quantity of advertisements as with the informational resources they can claim by age, education, station in life, and government guarantees of consumer protection.
mean objectivity community
Objectivity, in this sense, means that a person's statements about the world can be trusted if they are submitted to established rules deemed legitimate by a professional community. Facts here are not aspects of the world, but consensually validated statements about it.