Michael Serrano
Michael Serrano
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The biggest thing that has happened in men's fashion is that we have more choices now. Trimmer cuts fall in line with what a younger man wants. A lot of them work out and are health- and body-conscious, and the last thing they want is a baggy suit.
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If you have products to sell, catalogs give you an opportunity to reach millions of consumers. Landing just a few catalogs accounts can generate tremendous revenue.
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These young people, they are wearing suits because they want to.
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You can flip through a catalog anywhere you want to without having to turn on a computer. When you're done catalogs aren't immediately thrown away. They sit on your coffee table, making their way through your family and friends.